Simply give us a call and we will be happy to advise you on our range of seminars and diplomas.

Contact person:

Ulrich von Bassewitz, Dr oec. HSG
Director Study Programs

Claudia Hardmeier
Customer Care
Seminars & Programs

Change Management Program

Transforming what your company is today into what you want it to be in the future


    Changes and upheavals take place at different levels of a company. The holistic model approach allows you to choose what is really relevant from numerous possible changes. This is because nothing is more dangerous than an out-of-control dynamic of
    change that alters something proven to work, that doesn’t need to be changed. At the same time, however, nothing endangers your company’s future more than neglecting or missing the chance to adapt to necessary changes.

    Our Change Management Program shows how management can plan and travel the path of change in optimal ways. The program shows how to scan for external and internal changes – already triggered or expected – and then identify precisely where action needs to be taken. It demonstrates how to follow this up by initiating and managing the actual process of change. It teaches you the tools and insights you will need to transform your company today into what you want it to be in the future.

    Identifying Transformation

    When major changes are eminent, a company must renew itself. Transforming a company from today’s comfort zone into a desired future is one of the biggest challenges facing management.


    Participants are decision-makers who want to further develop their expertise in the area of change management, and to be able to integrate their management team into the processes that realize necessary changes when they do come.


    In this seminar, you will learn how to assess if your company, or parts of it, regarding necessary changes and the need for action in response to them. You will learn to use the tools of change management in a controlled process of change.

    Part 1: Strategic management – the need for action and the necessity for change from a strategic standpoint

    Part 2: Skillfully implementing changes, executive leadership


    • Today’s success – how permanent is it and what could endanger it?
    • Tomorrow’s success – what changes are necessary for this?
    • Segment dynamics – in competitor behavior, in customer systems
    • The dynamics of technology – digitalization and internet business
    • The normative system – changes stemming from owner logic and guidelines
    • Earnings development – is there a positive trend or are profit margins sinking?
    • Controlling resources – according to clear priorities, conforming to strategy, or questionable?
    • Development of the business environment – trends and external drivers of transformation
    • Delineating the relevant transformation and making the right conclusions from this
    • The consequences of megatrends and transformation for management and staff
    • What’s right for the company – it this something employees can deliver?
    • Committing to social issues as part of change management
    • Implementing what must be implemented – the executive as change manager

    General Information

    Registration, Administration, Enrollment

    St. Gallen Business School
    Rosenbergstrasse 36
    CH-9000 St. Gallen

    Phone: +41 71 225 40 80
    Fax: +41 71 225 40 89

    Announcement, Confirmation, Hotel

    Please complete and return the attached registration form by e-mail, fax or post.

    All announcements are accurately checked, in order to set up interesting groups.

    After checking the announcement you will get a written registration confirmation and the bill for the course fee as well as detailed information to the hotel and arrival. In case of an overbooked course we will contact you immediately. Hotel reservations are directly carried out by the participants. You benefit from a very reasonable seminar flat rate. Carefully selected hotels favour a stress-free learning atmosphere.

    Please note that partial participation in a course is only possible after consulting the study direction.

    Course Fee, Hotel costs, Topics

    The course fee (plus VAT, depending where the seminar takes place) includes tuition and all course material. Hotel charges as for example accommodation, breakfast, subsistence of the hotel or conference center are not included. These charges are billed by the Hotel directly to the participants. Of course it is possible not to spend the night at the seminar hotel. In that case you pay the daily delegate rate directly to the hotel as well. The daily delegate rate of the conference centers in London, Boston and Shanghai is billed directly by the St. Gallen Business School and forwarded to the conference center.

    The course fee is charged after the registration and has to be transferred by 6 weeks before the seminar starts.

    Please note that missed lectures due to tardiness or absence are not refunded and cannot be made up later. It may be necessary to apply minor changes to the program in order to guarantee a successful course.


    Due to the participation of the seminar you will get a seminar certificate.

    Information to the Seminar Hotels

    More information regarding our seminar hotels you can find directly on the internet (

    Change of Booking, Postponement

    If attendance at a seminar has, for compelling reasons, to be postponed, an administration fee of CHF 300.- will be charged. A re-scheduling is possible only up to 6 weeks before the start of the seminar, and only once. Seminars and parts of seminars not attended are forfeited. In the case of booking changes later than 6 weeks before the start of a seminar, following re-scheduling fees will be billed: up until 4 weeks prior to the start of the course, 20% of the course fee; up until 2 weeks prior to the start of the course, 40% of the course fee; up until 1 week prior to the start of the course, 80% of the course fee. In case of a later re-scheduling the entire seminar fee is forfeited. Alternatively, a booking for a substitute participant can be made up until 4 working days before the start of the seminar. For booking a substitute participant, an administration fee of CHF 300.– will be charged.

    If a participant is obliged for compelling reasons to change a booking for an individual seminar part so as to attend this in another session, then a change in booking fee of CHF 300.- will be charged. The participant should be aware, that in this case program adaptations or alterations may occur. Please therefore contact us 10 days before the start of the seminar in order to talk the seminar program over for preventing program overlaps.

    Cancellation / Withdrawal

    The cancellation of an enrolment (a complete withdrawal) is possible up until 3 months before the start of a seminar with-out charge. In the case of a cancellation (complete withdrawal) up until 8 weeks before the start of the seminar, 20% of the course fee will be charged, in the case of a cancellation (complete withdrawal) up until 6 weeks before the start of the seminar, 40% of the course fee will be charged. After this time, the entire course fee is to be paid as a forfeit, unless provision has been made via re-booking for a substitute participant.

    The booking of a replacement participant or deputisation is to be made at the latest 4 working days before the start of the seminar. In the case of booking a replacement participant, an administration fee of CHF 300.- falls due. In principle, seminars may, due to force majeure or because of an insufficient number of participants, be cancelled by the organiser at short notice, however only up until 3 weeks before the seminar start, without being liable for compensation for any resulting consequences.

    Insurance, Liability, Price Changes

    We recommend that you take out cancellation insurance policy covering cancellation due to illness and other occurrences. Likewise, it is the client’s own personal responsibility to insure against or cover all possible damages or losses which might either directly or indirectly arise from the attendance at a seminar. No matter whether it is due to accident, illness, personal liability, theft, cancellation of the seminar by the organiser, or from damage resulting from the use of the imparted Management knowledge on the part of any participant or the company appointed to us. Any liability on our part is expressly precluded. All matters are subject to Swiss law, the place of jurisdiction is St. Gallen. By the publication of new prospectus / brochures, all previous details pertaining to contents, speakers and prices cease to be valid.